Guess what? Cadbury, the chocolate connoisseur, is about to embark on a wild journey of chocolate bar transformation. Brace yourselves, folks! They’re planning to whip up some recipes using plant-based fibres to slash a whopping 75 percent of the sugar and fat content.
Now, hold your taste buds because these newfangled chocs won’t have the same divine flavor as your beloved classics. But fear not, my friends, for Cadbury hopes that one day, oh, sweet day, they’ll be just as scrumptious as those sugar-laden delights we can’t resist.
Dirk van de Put, the bigwig boss at Mondelez, the company that owns Cadbury in the land of tea and crumpets, spilled the cocoa beans on this plan. He reckons it’s gonna be a bit like those diet drinks that creep onto the scene oh-so-slowly. We gotta keep it out there, folks! It might take a bit of time for us chocolate enthusiasts to get our taste buds on board. You know, it’s not exactly the same heavenly taste…yet! But hey, they’re getting closer, and that’s something to get excited about!
But hold your horses, my sweet-toothed compadres, this isn’t the first time Cadbury has tried to appease our cravings with healthier alternatives. Remember that Dairy Milk bar with 30 percent less sugar? Well, let’s just say it wasn’t exactly a roaring success when it hit the shelves back in 2019. Oops!
And it seems like Cadbury’s not the only big shot in the chocolate game attempting to cut back on the sweet stuff. Nestle, that multinational food and drink behemoth, gave it a whirl too. They tossed their Milkybar Wowsomes aside less than two years after their grand debut.
You see, the connection between indulging in confectionery and expanding waistlines has been plaguing the good ol’ United Kingdom for quite some time. Even our ex-Prime Minister Boris Johnson, once a fan of the famous sugar tax, warned us that now’s not the moment to go all crazy with newfangled taxes on our favorite guilty pleasures. Wise words, Boris!
And guess what? Rishi Sunak, the money maestro, turned down former Chancellor George Osborne’s proposal to slap levies on orange juice. Can’t blame the guy, really. We’ve had enough of taxes, haven’t we? Besides, Rishi believes these nannyish measures don’t really work anyway. You tell ’em, Rishi!
But hey, let’s not forget, the government still wants those big-shot businesses to show off the calorie details on their menus and food labels. Gotta keep those digits in check, folks! So, while the chocoholics among us wait for Cadbury’s plant-based revolution, we can at least count those pesky calories. Joy!
So, there you have it, my friends. Cadbury’s on a mission, Nestle had its shot, and the government’s playing the calorie card. It’s a wild world out there in the land of chocolate. Stay tuned for more cocoa-fueled adventures!